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Home / Interior Designers / chromed studio / MTV FLYP CAFE Consult Follow(2) Send Message
- chromed studio
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Delhi, Delhi, India-110048
MTV FLYP CAFE, Hospitality-Bar & Pub
IDEOLOGY & INTRODUCTION: Located in Kamla Mills, Lower Parel, the idea behind was to create a space that becomes the cultural home of the millennial generation. This area houses a number of upscale residential neighborhoods, major landmark real estate developments and corporate headquarters. The building compound that is now known as the oasis has become a sort of restaurant and eateries hub for this area of the metropolis. These restaurants located in Kamla Mills are set in the old inherited architecture of the Mill buildings, bringing about an interesting character to the environment.
CLIENTS BRIEF: The clients brief was to stand apart yet create a space that can easily accommodate and transform as per various events and also showcase MTV in all its glory. Taking the clients brief as the foundation, team Chromed let their imaginations run wild and hence the idea of a cafe that literally flips came into being which is now a wonderland of colour and pop art.
THE IDEA: The idea was to create a lively and fun project blending to be an intelligent design space for easy customizations. Chromed Design Studio loves experimenting with youthful designs, hence the project was crafted to minute perfections with various layers, be it graphics, colours, furniture or lights. Each corner and space of the project was carefully thought of to create elements a wow effect. The intent was to create a dynamic and ever-changing space. Each of the functional element in the restaurant like lighting, furniture, and partitions change in order to alter the overall atmosphere for all occasions. The cafe has spaces that provide holistic experiences through decor itself.
DESIGN IN DETAIL: The exteriors of the facade; followed the bold quirky theme and was designed as a huge street art project with the entrance and the staircase also covered in graffiti. The design strategy further was to divide the space into two major zones: Indoor and outdoor. Since the site did not have any outdoor spaces, the design team decided to recede the indoor area and open a chunk of the site to create a balcony type open vibe. The indoor area houses a mixed bag of casual seating, a bar and a stage which serves as a convertible event space. It is a co-working space during the day and a social cafe-bar during the night. The larger space was hence divided into smaller pockets using movable partitions, in order to create a variety of seating zones that could be used as workspaces, meeting areas, and casual dining areas. These partitions were designed in modules that can form various configurations of the seating; making the furniture layout dynamic. A large performance area greets you with pulsating music. The partitions, during an event, can be folded onto each other, creating a large clear space. The stage is also dynamically responsive; designed to be suspended from the ceiling. The second zone, separated from the indoor with a wall with pivoted clear windows, was designed as a more casual laid back area where one can unwind enjoy Mumbais weather. The large arched windows of the mill building were retained as they were and were opened up to create the feel of outdoor space. An ancillary cocktail van was also designed in the form of a camper to serve the outdoor area. Wooden benches, hammock chairs, and ledges were also designed to replicate the character of an everyday public green space.
INTERIOR INNOVATION: The interiors are quirky yet soothing with colourful installations all around. The wall of old cassettes immediately catches your attention, creating a texture that is reminiscent of a lacquered wall. Hypnotic illusion art, neon signages, quirky tiled passages, and wings made of musical instruments are some of the other elements that give this space its youthful exuberance. Cordoned off from the main dining area, the eatery comes alive with vibrant brick walls covered with moody emoticons along with colourful furniture and French windows. The highlight of the smoking area has to be the big, red, minivan that opens up into a bar.
MATERIAL PALETTE & FURNITURE: The materials in the project were used in order to create and elevate the sense of a bare shell building. The walls were all chiseled with stained brick and concrete walls of the mill building were also retained. The floor is terrazzo that was cast in situ and kadappa stone in a leather finish. The partitions were made in all mild steel, finished in lacquer polish to give a raw look. The floor tiles at one section are pop with colourful art and neon signages leading you to your seat. Handmade glazed tiles were used in the toilets. The style of furniture by Alankaram is modern with clean lines and detailed forms with accents in bold colours. Quirky elements such as flipping table tops, hammock chairs and piano sofas were designed to reflect the brands bold style.
INTERIOR INNOVATION: The interiors are quirky yet soothing with colourful installations all around. The wall of old cassettes immediately catches your attention, creating a texture that is reminiscent of a lacquered wall. Hypnotic illusion art, neon signages, quirky tiled passages, and wings made of musical instruments are some of the other elements that give this space its youthful exuberance. Cordoned off from the main dining area, the eatery comes alive with vibrant brick walls covered with moody emoticons along with colourful furniture and French windows. The highlight of the smoking area has to be the big, red, minivan that opens up into a bar. Being an eclectic design, the way the entire project has been styled is with bold quirky graphics, grooving in illusions, music and pop culture together into space MTV and Chromed Style.
Area (in sq.ft)
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