Vicky Chan

What is The Artist Lab? "The Artist" is a start-up that sells Belgian chocolate and craft beer in Hong Kong. They provide customized printing on their chocolate and craft beer bottles. The printing can be done online or on site inside their pop-up shops. Some customers buy their selfie beers and selfie chocolate as seasonal gifts or wedding gifts. They also partner with corporate firms and shopping malls to provide customized gifts. Quality, experience, customization and sustainability is essence to their business model. What makes this design unique?

1) Mobility the design can be moved into any venues.

2) Ease of assembly the design only requires one man to setup.

3) Recycled content the design used reclaimed wood and metal.

4) Flexibly configurations the design can be rearranged to fit different moods and events.

5) Compact design multiple gadgets are fit into one mobile cart.

6) Branding Art each cart is made into an A shape which is also the logo for The Artist.